Official Blog
Insights from Googlers into our products, technology, and the Google culture
Find out what people are searching for with the updated Hot Searches list
June 12, 2012
People turn to search when they’re looking for answers and information, and sometimes what they want to know is on other people’s minds as well. You can learn a lot about what’s happening around the country or catch wind of a breaking news story by looking at what others are searching for.
With
Hot Searches
in
Google Trends
, you can see a list of the fastest rising search terms in the U.S. for a snapshot of what’s on the public’s collective mind. To create the Hot Searches list which is updated on an hourly basis, an algorithm analyzes millions of searches in the U.S. and determines which queries are being searched much more than usual.
Now, Hot Searches has gotten a refresh that makes the list of searches more visual, groups related rising search terms together and lets you see more information about those searches.
With rich images and links to related news articles, you can glance at the list and instantly get an idea of why these topics are particularly hot at the moment and click to find out more about them. Unlike the previous version of Hot Searches, which always provided 20 daily results, the new page introduces a filtering system that helps us make sure that the list includes only the truly hottest news stories of the day. Also, when a few of the fastest rising search terms refer to the same news story, such as [tony awards 2012] and [audra mcdonald], they’re now aggregated into one entry, which lists all the “Related searches” that go along with the main story. Lastly, the new list also provides an indication of how many searches have been conducted for each topic in the 24 hour period when it was trending.
To find out what the hottest searches are today, whether it’s a celebrity engagement, a sports-related shakeup or news about your favorite TV series, check out the
updated Hot Searches list in Google Trends
.
Posted by
Nimrod Tamir
, Google Trends Team
(Cross-posted on the
Inside Search Blog
)
Labels
accessibility
41
acquisition
26
ads
131
Africa
19
Android
59
apps
419
April 1
4
Asia
39
books + book search
48
commerce
12
computing history
7
crisis response
33
culture
12
developers
120
diversity
35
doodles
68
education and research
144
entrepreneurs at Google
14
Europe
46
faster web
16
free expression
61
google.org
73
googleplus
50
googlers and culture
203
green
102
Latin America
18
maps and earth
194
mobile
125
online safety
19
open source
19
photos
39
policy and issues
139
politics
71
privacy
66
recruiting and hiring
32
scholarships
31
search
505
search quality
24
search trends
118
security
36
small business
31
user experience and usability
41
youtube and video
140
Archive
2016
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2015
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2014
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2013
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2012
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2011
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2010
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2009
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2008
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2007
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2006
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2005
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2004
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Feed
Google
on
Follow @google
Follow
Give us feedback in our
Product Forums
.
Follow
